Well guess what??? Wouldn't you just know it I have something that can help with that 🤯!!

Do you have your own product or brand and want help on trying to figure out how to wholesale your range?

Do you want to get your product stocked in the best Retail stores and be confident approaching buyers?

Know what to send them in an email (or snail mail) or even how to set up your catalogue or order form?

Be confident your pricing is accurate and you are offering stores the right margins (whilst you are still making enough $ at the same time).

Fully understand what expectations the buyers have.

Wouldn't it be great if you could grow and manage your Wholesale Sales without the stress?

sound familiar?

These are just some of the things you need to think about when you are running your own brand.

With trade shows down for the count again (another covid victim) there is even more importance of getting your wholesale strategy sorted.

Buyers are building up for a potentially big retail season after being hit hard by store closures and lockdowns.
They need to hear from you, not for that hard sale but they need your help to discover you.
They are keen to see new ranges, new brands and want to know you are prepared and can answer their pressing queries (you know about minimums, t and c's , reorders, deposits etc….)


cold calling, wearing all the hats, catalogues, trade shows... i know  i know it is a lot to think about!!

I'M here to help  you make WHOLESALE A STRONG REVENUE STREAm.

Have all your admin automated so you don't miss another potential lead.

Have stockists that send you repeat orders regularly.

Have stockists knocking on your door.

WHAT IF A FEW SIMPLE CHANGES COULD:

You make your product, send emails to buyers and then nothing.  Nada.  Crickets......
I know I get it .  It is so frustrating.
After 20 years in the wholesale game in either kids wear, beauty, homewares or fashion I have seen it all.
I have tried and tested many different techniques.

I have been a Retail buyer too so have been on the other side of the fence.  I get what is important when trying to sell your products and build Wholesale as an important cog in your revenue. 

What we cover in this program means you do not need to go through 20 years of  practice before figuring it out!!



.

MAKE A PLAN, IMPLEMENT SYSTEMS AND GO!!

Make sure wholesale is a strong income stream for you.

Introducing the Wholesale Group program

The importance of strong stockist relationships and why LTV is a underrated!.

How to structure your range and showcase it to increase those order sizes!!

How to approach buyers,  write your pitch emails, postcards or make those phone calls in a way that buyers love!!

We look at your planning.  Approaching sales so you have automations and tasks are not repeated unneccasarily.

How to present your product in the best way to buyers and what to consider.  We talk POS, displays as well as sales catalogues.

How to price your product for profit.  No more guessing.  We get clear on exactly what your pricing should look like and what to include.

THIS COURSE IS FOR YOU IF YOU WANT TO LEARN

What we have is a 4 week (live) group coaching program where you get to learn everything you ever wanted to know about wholesale. 
At the end of this you will have a Sales strategy, plan, goals, targets and understanding of how to make wholesale a really strong income in your business!! 

Yes! SIGN ME UP!

the course

Want to feel confident working with buyers (large and small) and know you have the right information to offer them.

(STARTING FEB 18th 2021)

- Alexandra Strong ART

The program has been essential in me beginning to wholesale my art prints. This was the first online course of its kind I have invested in and it has been well worth it! I already have several wholesalers and it helped me pave the way and avoid mistakes which I 100% would have made without doing the course! As a busy mum it was great being able to re watch the content and take notes etc... best money I spent all year on my business!! 

best money I spent all year on my business!! 


Lizzie, Urban Fable

Thank you Mel, for delivering an outstanding wholesale program that has helped us to set up our business for wholesale success. The information, advice and follow up assistance you provided was incredible. I would highly recommend the program to anyone who wants to grow their wholesale side of the business but is unsure where and how to start. You will definitely have all the answers by the end of the program!

you will definitely have all the answers by the end of the program!!

- Felicity- ink spiller home 

 I felt SO much more confident dealing with her than I would have had I tried to tackle it without the course knowledge. In fact I cringe thinking about how it might have gone had the 'precourse' me' handled it!.
The Wholesale Group program gives you everything you need to confidently step into the wholesaling world. From numbers to sales pitches to POS and marketing materials, it covers everything you wondered about but weren't sure of, plus a whole lot of information that is crucial to success but you may not have even considered.

I got my first stockist shortly after completing the course!



what others are saying!

Kirsten, Bettyquette

Thank you Mel, for delivering an outstanding wholesale program that has helped us to set up our business for wholesale success. The information, advice and follow up assistance you provided was incredible. I would highly recommend the program to anyone who wants to grow their wholesale side of the business but is unsure where and how to start. You will definitely have all the answers by the end of the program!

It's an excellent investment in your business. The program is fantastic value for money and the resources are so helpful.


the reviews

What you get...
-There will be 4 x live 1-1.5 hour group sessions.
- 4  workbooks to complete and homework in between also.
- Pricing spreadsheet that will 🤯 blow your mind (that is what one of the previous students said!). 
- Templates for tracking target stockists, new stockists and more.
-Sales and Marketing strategy.

Getting your brand wholesale ready, all your sales and marketing material sorted, your messaging spot on and how to search, source and secure new stockists.
We will cover range planning, seasonal vs indent and break even analysis. Sales language to use and how to write that perfect pitch email. 
It will run in 

There will be a special private Facebook group for support and chit chat.

Oh, and let's not forget the bonuses...
Bonus #1: A catalogue and email review with feedback and guidance on what changes are required.
Bonus #2: A follow up session one month post program for extra Q and A. 

Ready to learn?
Discover how to wholesale your brand so that you can grow your sales!

This is the nitty gritty 👇🏼

Yes! SIGN ME UP!

We cover it all in here.  All the preparation to make sure your product is Retail Ready.

Making sure you pricing is right is essential to actually making a profit.

What and Why of POS and packaging for resell.





Preparation- Pricing, Packaging, POS and Presentation

01

How to target stores, segment your lists,  pitch your brand to buyers, write that email and more!!!

We dive into how to set up your catalogue, the exact template for a perfect pitch email and how also to capture warm leads come in your way with automations and systems.
We will review starter packs, drop shipping and freight and logistics.

Planning ahead.  

02

Now you know who to approach we practice the how!!
What is best approach for you target market?
How do you ensure every opportunity is taken and ran with!
We will cover how to pitch in person,  using good old fashioned snail mail (yes physical can be good!),  if and when or do you need to cold call stores.
How to allocate the time and space in your business for it.
We will cover what you need in your Sales and Marketing strategies.

The art of the sell.

03

Ok so you have an order from the store of your dreams.
Now what!!
We will cover all the required information to ensure you have a strong relationship with your stockists, how to work with the buyers, what a customer LTV is?  How we increase it and make sure reorders are par for the course.
We chat pros and cons of trade shows, sales agents and distributors. 

The Importance of Relationships

04

NEXT CHAPTER

A PEEK INTO THE COURSE

the breakdown of  topics

the best way to ensure you are ready to start wholesaling!



It's an excellent investment in your business.
The program is fantastic value for money and the resources are so helpful.



I am so glad I did the program, it has really helped highlight areas I need to work on and how to fixes past issues I was unclear on how to solve. Very useful for setting your business up for selling to wholesale. 



The program was a great way to introduce how to set up a Wholesale Revenue Stream within your business. The practical tools helped to structure how to price your products accurately and how to manage your Wholesale Customers better.



when asked what would you say to others thinking about the program?

Whether it is interior design, fashion design, product design and more. I love to help, mentor, coach and inspire those on the journey to create a brand or retail space, and income from their passion. 
I love working with those in business whether it is a small homemade item or fashion brand that has been running for 15 years. 
Working with businesses in Australia, New Zealand, New York or anywhere!!! 
I am here to help you move forward in your business and implement strategies to help your business grow. 
As your business consultant, I will provide strategies, tools and insights to drive you towards your goals. 
You can achieve the success you’ve dreamed of, with a helping hand from me.

i’m melissa. retailer and brand builder turned business coach

LET’s GET TO KNOW EACH OTHER:

questions

frequently asked

Absolutely.  We will go over all the different types of selling and pros and cons. We will review what would work best for your type of product and range offering.

I have worked with all types of products from homewares, fashion, candles, ceramics, art, beauty, toys and specialty pet products.  We cover everything in between in regards to how to get into stores, how to manage the processes you need to service your stockists to making sure your long term relationships are strong and they are constantly re-ordering!

You bet I can!! It is all about knowing how to approach stores in the right way and having the right information to give them.  We need to remove barriers to the buyers actually placing orders and also making sure that the LTV of your stockists gets better and better all the time.

I have worked with multiple brands in the lifestyle, homewars, fashion and design industries in this exact area.  I have been a National Wholesale Sales Manager in Australia and NZ working with 100's of retail buyer, department store buyers and international distributors.  I grew my own brand to over 150 stockists worldwide with 7 figure sales turnover.

We will meet for 1-1.5 hours 4 weeks in a row to smash out this program.  I will be live in the webinars and you will work through the workbooks between each session.  You will get 12 months access to the course and every time is is re-run you can join in! 

- LIZZIE- URBAN FABLE. 

The course was focused, applicable and informative!!!


Definitely join! A short sharp course that focuses on all you need to know to start wholesaling in Australia and beyond. Mel provides informative content based on real business experience. It's practical and applicable.


the reviews

If you complete all the course material and show proof of completion of workbooks and are still not satisfied then you can get a full refund within 30 days.  See T & C's.

100% Money Back Guarantee

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BONUS:
  
1 on 1 catalogue and email review
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BONUS 3 hours 
 1 on1 coaching
EXTRA RANGE and pricing REVIEW 

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Followed by 3 more weekly payments of $255
BONUS:  
1 on 1 catalogue and email review!! 

get started with only $255 AUD x 4 payments

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That is why we have the payment plan!!  You can get started today for only $255 AUD.
Or if you just are not able to invest into your business right now then make sure you sign up to the waitlist and if we run again you will get your invitation!!

This sounds amazing but I just don't have the $$$ right now.