June 7, 2024

Branding, Customer Experience, and Scholarships with Stefi Kerby from Celia Loves

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Branding, Customer Experience, and Scholarships with Stefi Kerby from Celia Loves

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Branding and Customer Experience

One thing that Celia Loves always takes into consideration is their customers. Stefi Kerby, founder, loves to know what her customers think of her products and how she can make the products even better. Celia Loves is a candle and room spray product business.

Going into her business, Stefi knew the market for candles was saturated, so she knew she had to make her products unique. The candles and room sprays you’ll get from Celia Loves are all made ethically and have unique scent combinations.

Podcast Episode

Have you ever wondered how important branding and customer experience is for your product business? 

In this episode, I chat with Stefi Kerby from Celia Loves to talk all about customer experience and the scholarships she is part of.

We discuss all of the following:

  • 05:11 What Stefi looked for as a judge of the LifeStyle scholarship
  • 07:50 Being unique in a saturated market
  • 10:56 Establishing principles at the start of business
  • 19:15 Where Stefi gets feedback from
  • 23:17 Having strong imagery
  • 24:45 Applying the advice & feedback you get

Conclusion

A few weeks ago, I did an Instagram live with Stefi from Celia Loves about the LifeStyle scholarship she was judging. I thought it needed a permanent space, so if you missed the live, you can catch up in this week’s episode of the podcast. In a saturated market, Stefi was able to find a gap for her business, and she shares everything she’s learned with us.

Thank you for joining me on this journey and for your continued support of thelotco business podcast. Together, let’s unlock the full potential of your online store and watch your sales soar!

To listen to this episode of the podcast for even more information click here.

Shop all things Celia Loves. 

Connect with Stefi on Instagram

Follow Celia Loves on Instagram.

Listen to another episode with Stefi on thelotco business podcast

Want help to grow your own Profitable Product Business? Check out my Roadmap to Profit here.

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